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2012年11月8日 星期四

What You Know - Make Money in Continuing Education


It is hard to make money. No matter how great an idea sounds at the beginning of a business concept, once one starts digging into it where the rubber meets the road - there are always plenty of obstacles and costs.

Even the low-cost marketing plans are expensive. I once was inspired by a business concept after reading Guerilla Marketing. The technique was to write a How-To book and advertise it in classifieds. Sounds cheap right? A discounted one week classified ad campaign can run $600. This does not even get you in the mainstream papers. It gets you in the neighborhood-weekly fish wrap and the PennySaver.

Marketing is not the only thing that gets expensive. Legal, travel, website development, 800 numbers and everything else can each add up to thousands of dollars very quickly. If you have not done these things before and you want some consulting on each, it gets even more expensive.

This leads to the question - How do you focus on your money-making ideas and not spend all of you time and money on everything else?

One answer - Find partners. Yes this does mean giving up some potential revenue, but you also share the risk and get some insight where you may not have any.

Telling someone to get partners is easy enough, but where do you find them? Often they are looking for you.

Consider the Continuing Education (CE) market. We all know people who have spent years working in an industry that requires some type of continuing education credits. These credits are for either certifications or maybe just good-standing. Regardless these same people often have a pool of knowledge that could fill numerous continuing education courses. If you can get people to take these at $50 a course, it does not take much to have the money add up.

Writing course and test material is work enough. Who would have the time and money to find and operate class rooms, websites and the marketing of that? When we are starting our entrepreneurial ventures, we are usually still working and cannot completely forget all of life's commitments.

Building a web site for continuing education is not a trivial matter. There are many pieces of functionality that have to be woven in. Back-end configuration, printable certificates upon completion, allowing users to stop and restart a test, volume price discounts and search engine optimization are just scratching the surface on things to think about it. All these add up to quite a hefty development budget.

Google "continuing education partners wanted" and you will see a listing of some companies who have put together configurable web sites for continuing education who are looking for content partners. If the content is what you bring to the table, start investigating these companies.

When going into business we want to find the ways to maximize our time and money on the core business concepts and minimize our time on everything else. We need to focus on what our core competencies and find the right partners for the rest.




Greg Cox is a classic entrepreneur. He has combined some education, street smarts and some hard work to build several successful companies. His experience spreads across IT services, online business and real estate investment. Greg encourages people to make money based on what they already know and using [http://www.CEContentWanted.com]




2012年9月22日 星期六

Original Ways to Make Money with No Money-A Short Education


An opportunity should never be bought into. By definition, an opportunity is something that people will never sell you. From franchises to swamp land in Florida, to patents and inventions, it makes no difference. Theres nothing wrong with any of the things mentioned, however if somebody is trying to sell you these things, then they are not opportunities by definition.

An opportunity is an advantage that you can see that others cannot. I dont care about the dictionary definition, this is the real world definition. Opportunities are free. They dont cost money to observe. Of course I dont mean they wont cost you money, you may need some money to act on it. But if you are paying money so somebody can sell it to you (a sales commission) You should run for the hills.

So, getting back to my definition of an opportunity.

"Its an advantage that you can see that others cannot"

So what that means is that you have vision while others do not. We are awash with money around us. Money or "value" is everywhere. As "Hayden Muller" says, "it permeates our lives like oxygen" The difficulty is not finding opportunity. It is literally everywhere all the time. We are suffering from snow blindness if we still work for a living when such abundance is around us in our every day lives.

The difficulty is not money either. Having access to a few hundred dollars is all you need to take advantage of a million daily opportunities that present themselves in our daily lives. Anyone with some determination can find that much.

No, the real difficulty is knowledge, or education. Its what separates action from indifference. The question becomes, "so what?" "so what if I took this opportunity and made a few dollars, what next?" You see, without education, opportunities are meaningless. They lead now-where because we lack vision. Don't worry, I lacked plenty of vision myself.

Today you could drop me out of the sky into any free city on the Planet with nothing but the shirt on my back and I would be living well within 3 months and be financially secure within

2-4 years. I know I can do that because my vision tells me I easily could.

Put me in the middle of New York, I would immediately find markets to deal in. Even before I found a place to sleep, I would begin learning about what free markets are available and what they most want and need. I would quickly establish contacts with suppliers and retailers to become the "middle man" my favourite place to be.

Within a week, I would have a few hundred dollars saved. I would use those funds and pyramid my purchases for faster and faster turn over until I had enough to buy small assets that are in high demand. Cars, boats, anything that was being sold that I could find really cheaply. My charm and good looks would make sure I got the best deals and sold them for the highest price (winks)

Charm and good looks aside, the one thing you need is a clarion plan. A master plan that gets you from A to B

Making money with no money is easy and rudimentry. Its the opportunities you spot that makes the real difference. But really its the propensity to take action that delivers the results. Before you can take that action, you need to know where you are going.

Your situation is a lot better then the scenario I presented above. You live in a place where you know. You have intimate knowledge of the markets available already present. You have skills and have contacts already that can be of use.

Get a quick short education and go to it. Your first million is not as difficult as you may imagine.

May success find you fast and knowledge find you sooner

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Jack Reynolds' was a broke Insurance salesman only 2 years ago, today he owns assets valued at several million dollars. What did Jack do in 24 short months? You can read about Jack's remarkable and rapid transformation and download Hayden's famous book "The Million Dollar Mentor" by clicking here