Home Based Business - Make Money At Home But Look Before You Leap

Uncertainty in the economy is evident in rising interest rates and the increasing cost of energy, health insurance, food, and tuition. The resultant unrest causes an increasing number of people to consider alternatives for supplemental income. Many stay-at-home moms are considering starting a home based business. Others are looking at leaving their current job to start a new career where they can avoid the daily commute and focus on a home business that may meet their long term goals. There is clearly a risk in leaving the "security blanket" of an existing job for the dream of being able to make money at home. However, with some expert guidance and some realistic expectations, many of the risks can be minimized. There are some basic principles that deserve consideration.

Principle #1: Quick And Easy Generally Isn't Quick And Easy!

The reality is that no small business startup is as quick and as easy as one would like it to be. It generally takes longer and more money than anticipated. There are several basic questions that a person should consider before jumping in with both feet:

Do you have the financial safety net to pay the bills if it takes twice as long to get your business off the ground than expected?
What if it takes four times longer to achieve profitability?
What market are you going to sell products to? Do you really understand this market in terms of who the customers are, what they buy, why they buy, from whom do they currently buy, and why they'll buy from you?
Is this a new market or is it an existing market with competition? New markets are hard to get started! Competition is not bad!
Is your market a hot target market in which you can expect to reach your financial projections even if you capture a small percentage of the market share?

Take time to do research to get answers to these questions. Failure to do this is a recipe for disappointment. Financial goals are generally met quicker and easier if the proper homework was completed up-front.

Principle #2: Find A Hot Target Market.

Most every small business owner has high expectations for their product. They are hopeful it will become a hot product. Unfortunately, very few products ever achieve that status. The chances for exception success improve significantly if the product is being marketed into a hot target market. In a hot target market, customers are actively and sometimes aggressively buying products in large numbers. This defines a "hot target market".

Examples of hot target markets are NASCAR souvenirs, high tech computer games, certain children's toys (e.g. Webkins), specific athletic shoes, designer jeans, and high definition television. Even with competition, participation in a hot target market generally can be very lucrative. Beware: some hot target markets are short-lived. For example beanie babies were hot at one time but no longer.

Principle #3: Identify And Study The Competition

Starting a new market where there is no competition sounds attractive. Generally, it's not. It's very difficult to create a new market. Customers are hesitant to buy products in a new market. Likewise, investors are very reluctant to invest in businesses in unestablished markets. If it's a new market or if there is no competition in the market, beware! The presence of competition is the sign of a healthy market that can stand to have multiple competitors.

Study the competition. Football team coaches spend countless hours studying game films of their upcoming competitors. They want to know their strengths and their weaknesses. They use that information to formulate a marketing strategy that will give them the best chance of competing and winning. That's a good model for the business world as well.

Conclusion:

Prospective new home-based-business owners need to manage their excitement and carefully analyze the opportunities, the risk, and the alternatives that can lead to the financial success and personal satisfaction they desire. The risks can be managed. The rewards can be life-changing.

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Why Making Money As A Home Based Marketing Consultant Requires Just This One Simple Thing

Although there aren't very many requirements to starting, running and making money (a LOT of money) with your own home business as a marketing consultant, there are a few.

And one of the big ones is you have to like talking with and helping people.

That doesn't mean you can't be an introverted person or even a little shy. But you

can't be like Obi Wan Kenobi from "Star Wars" -- living in the desert and doing it

totally by phone and Internet -- never seeing anyone and never talking with anyone

face to face.

I mean, yes, it can be done to an extent. There are times when you can basically do

it all by "remote access" over the phone and Internet. But those kinds of deals --

those kinds of clients who can do that -- are few and far between. And it just won't

work if you want to make a lot of money and get a lot of clients.

I'll tell you why.

Most of the clients -- the small business owners I recommend home based

marketing consultants go after -- get up early in the morning and they're at their

shop and they're working all day.

They don't have a minute during that day to pause and get on the Internet and play

around with the email or instant messenger to work out a deal with you and explain

everything you need to know about their business to get the job done.

Instead, they're doing what all traditional businesses do.

They're meeting payroll. They're buying inventory. They're figuring out ways to sell

more. They're at the office or store and they're there sometimes from sunrise to

well into the night.

So if you want to meet and work with these people, you need to meet them face-to-

face. Only when you get the ball rolling and doing your thing can you settle back

into your chair at home and do business via phone or Internet or whatever.

And while you will always have a few businesses who will meet and hire you online

or over the phone, for the most part you're going to have to get out there and meet

with people face to face. Get to see their business. Ask them questions. And get

the kind of information you'll need to help them you can only get by visiting the

business itself and talking to the people there.

And you know what?

That's really the only natural "inborn" skill you need to build a thriving home

business as a marketing consultant. You don't need a lot of money, prior business

experience or super sales skills. All you need (from a natural talent point of view) is

the ability and desire to talk with and help others.

The rest of what you need to know can be learned...quickly and easily, and without

needing a lot of time and money.

R. Johnston has been a marketing consultant and teacher for over 20 years, and has generated well over $100,000,000 in sales for his clients. He was personally trained by the legendary Jay Abraham and is one of the most "in demand" marketing consultants in the world. Today, he publicly shares his million-dollar secrets 100% free of charge at: http://hardtofindseminars.com/AudioclipsH.htm

Make Money Ideas With a Home Based Business

Are you looking into another stream of income? Are you tired of rising early in the morning for a job you dislike? Are you looking for another alternative route to replace your present job? No matter which situation you are in; have you ever give a thought of one of the make money ideas of starting your very own home based business? Well, you may think that starting one is not as easy as it sound, but if you are someone who are persistent, patient, creative and willing to learn, you can be earning a lot more than what you are or used to be earning.

Besides earning you money, a home based business can also earn you the privilege to work flexibly in the comfort of your own home. You do not have to bother to wake up so early and rush to get to your office. Working at home means that you can spend more time with your family and you decide your own schedule. With these benefits, it is no wonder that home base business is getting more and more popular.

Don't you think it's a dream come true when you are earning a living by doing something you love? Well, that dream can be fulfilled when you are into home based business. Take some time to consider what you are interested in and areas you have some expertise. One advice is to start with small scale while keeping your current job for survival purpose. It has been said that when you are doing something you love, money will flow in soon. You have much higher chance to be successful if you are interested in what you are doing.

There are just too many offers out there on home based business and most of them are scams, so it will be safer for you to do some research on the company's history. Usually, jobs at home require you to invest some money first; hence to check the company's credentials is to safeguard your money. Beware, when they promise you a lot of money earned with little effort put in, chances are they are scams.

There are many ways you can start doing your business. You may begin by selling products or services you are interested in. Products like cookware, water filters, and cosmetics are very popular. There are common services like freelanced writing, data entry, baby sitting and dog walking.

What about becoming an internet marketer? Depending on what you are interested in, you may start by selling digital products, physical products or other services. You will need to find out if any license is required before you go all out. You don't want to get into trouble with the authority.

Doing want you love is wonderful. Earning money from doing what you love is even better. A job that you love means you do not have to work again because you are just doing it out of your interest. Spend sometime contemplating, plan out your home based business adventure properly, and who knows, you may also come out with some great make money ideas.

Earning more money in this bad economy is not impossible, you just need to have the right strategies and get the right advice from the right people! Find out how you can actually make and save more money at http://www.makemoneyideas.expertreviewslist.com